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Head of Analytics

About BEAT81

BEAT81 is a fitness technology startup revolutionizing the way people get fit. By merging the very best of HIIT group training, heart rate technology and expert coaching we are empowering people around Europe, and soon the world, to Sweat Smarter Together! Our outdoor workouts led by fitness experts offer real-time, personalized heart rate monitoring and analytics - transforming the traditional group fitness experience. We think big. We think rebellious. And we're building a world-class team to make BEAT81 a household name in fitness and technology. Join us in our mission to create lasting wellbeing!

About the role

Our vision is to help people all over the world develop healthy fitness habits that will create lasting wellbeing in their lives. We see the use of data as a key enabler for this and are looking for a senior data professional to spearhead this topic for us at BEAT81.

As the Head of Analytics, you will work closely with the management team to establish a vision and culture for BEAT81 where data is a priced company asset. You will create a data definition structure & process early on in the life-cycle of the company and be the sparring partner for the management team across product, marketing, growth, finance, and tech to clearly understand business priorities and how you can effectively accelerate them using data.

You will also be carrying out analysis of various datasets across the business, including data on consumer and coach behavior, business performance, marketing, and product. You will build growth models, set up and running A/B tests, and lead prototyping for cutting edge data features in our product.

Key data objectives you'll work on

  • Enable rapid data-led decisions across the whole organization

  • Ensure clear and accurate management reporting of all core KPIs and metrics

  • Drive higher user engagement and retention through gamification of the customer experience

  • Running A/B tests for marketing and product

  • Build and continuously optimize predictive algorithms on customer demand and coach supply

  • Prototype new data-led features that help people reach their personal fitness goals


  • Building a data-led vision and culture at BEAT81

  • Evangelizing data-driven organization principles to fully unlock the value of data

  • Developing a comprehensive, clear data definition structure to ensure that our continuously growing dataset is clear, easy to use and reliable

  • Leading the strategic development of our analytics solutions in close cooperation with other departments (Tech, Operations, Marketing, Finance, Product, Offline Experience)

  • A sparring partner for the management team to clearly understand business priorities and how the whole organization can accurately measure progress on these priorities

  • Creating predictive models and identifying patterns in complex datasets in order to articulate user behavior, customer & coach journeys, and segmentation, and to define growth opportunities


  • You have a degree in Computer Science, Mathematics, Physics, Economics, or a similar field

  • 5+ years of experience in data warehousing and analytics, entrepreneurial mindset, excellent communication skills and a solution-oriented way of working

  • Fluent in the modern data science toolbox (e.g. SQL, Python, numpy/scipy, jupyter notebooks, Google BigQuery, Google Data Studio, Tableau, Looker, etc.)

  • Hands-on, with a track record of 'getting things done' and delivering significant business impact from statistical analysis, predictive modeling and machine learning

  • Effective communicator and influencer with excellent interpersonal skills, able to communicate findings of analyses in a succinct, clear and effective way and influence stakeholders to take actions as a result

  • Leadership experience is a great plus

  • Fluent in English

  • German and other European languages are a plus

Current Tech Stack (to be developed further by you together with engineering team)

  • Full­stack JavaScript (with all applications running in Docker containers on Kubernetes)

  • Core business logic served through a RESTful API, provided by a microservice-based backend (100% Node.js)

  • Frontend landscape consists of modern React SPAs and React Native mobile apps with features like reading Bluetooth heart rate and real-­time leaderboards

  • Back-end Database: PostgreSQL

  • Data Warehouse: Google BigQuery

  • Current visualization tool: Power BI


  • Join our mission to build the largest fitness company that is delivering lasting wellbeing in the world

  • Become part of a highly motivated and international team of Europe's fastest-growing fitness technology startup backed by Europe's best VCs and a unique team of fitness experts

  • A high degree of responsibility, autonomy, and impact in a rapid environment with flat hierarchies

  • The right equipment you need to get your work done!

  • Unlimited BEAT81 workouts for you and one family member/friend: we guarantee that you will get fit working here :)

  • Fresh fruit and healthy snacks on tap at the office to fuel your workout regime

  • Regular sports and social team events

We, at BEAT81, believe that a great working environment reflects our diverse world. Everyone is welcome, regardless of gender identity, nationality, sexual orientation, religion, or a secret dislike for burpees.

All you need is a passion for fitness and the desire to be part of one of the fastest-growing startups.

Ready to join the team?

Send your CV and a short intro to [email protected]